Wines judged by Quality, Value, and Package. The USA Wine Ratings looks to set a new benchmark for award-winning wine by assessing them for their quality, value for money, and what they look like with their packaging and design. We’re told to never judge a book by its cover. Which is very much the approach taken by the majority of wine competitions around the world that only judge a wine by how it tastes, with no consideration at all for what it looks like, and often how much it costs.